Unified, generalizable semantic control in video generation remains a critical open challenge. Existing methods either introduce artifacts by enforcing inappropriate pixel-wise priors from structure-based controls, or rely on non-generalizable, condition-specific finetuning or task-specific architectures. We introduce Video-As-Prompt (VAP), a new paradigm that reframes this problem as in-context generation. VAP leverages a reference video as a direct semantic prompt, guiding a frozen Video Diffusion Transformer (DiT) via a plug-and-play Mixture-of-Transformers (MoT) expert. This architecture prevents catastrophic forgetting and is guided by a temporally biased position embedding that eliminates spurious mapping priors for robust context retrieval. To power this approach and catalyze future research, we built VAP-Data, the largest dataset for this task with over 100K paired videos across 100 semantic conditions. As a single unified model, VAP sets a new state-of-the-art for open-source methods, achieving a 38.7\% user preference rate that rivals leading condition-specific commercial models. VAP's strong zero-shot generalization and support for various applications mark a significant advance toward general-purpose, controllable video generation.